Startups

Startups

Startup opportunities

Support programmes

Portfolio startups

Cocreate

Cocreate

Innovation hubs

Partner Experiences

Stories

Events

About

Contact

May 30, 2022

Positive Growth for Society and Nature

#newsletter

#editorial

Gerrit Jan van 't Veen

Managing Director of WorldStartup Collective

I took some time to reread a couple of Greta Thunberg's speeches, all of which centre around the idea that humanity is taking too much. In fact, not only humans but all species on Earth are guilty of exploiting our home - we release too much carbon, which results in a rapidly changing climate. Then there's the staggeringly unequal distribution of wealth. Many people who take very little suffer the most from the consequences of decreasing biodiversity and climate change.

It's bleak but realistic reasoning. It's a call for panic. The same feeling many of us need for an initial wake-up call that drives us to set new, bolder goals. But if you want to thrive as an entrepreneur, you need a more comforting long-term Modus Operandi, as the adrenalin of permanent panic will eventually harm you. We call that the mindset of Positive Growth.

To deal with climate change and the rapid decline of biodiversity, it is not enough to apply a strategy of simply replacing the root cause, or what causes "too much", with clean technology. We have to implement a second parallel strategy involving a substantial change in our behaviour and reinventing our culture. In the upcoming years, I expect an increasing focus on behaviour change, based on, for instance, the way IPCC is writing about (remaining) positive scenarios, along with redefining what is perceived as positive.

Impact-driven entrepreneurs contribute to one or both of these strategies. They aim to grow a business that helps us achieve a smaller footprint and put less pressure on other species and humans. This is the mindset of Positive Growth

Written By

WorldStartup

More stories

The 6th edition of Futurepreneurs: hands-on entrepreneurship training and focus on Ukraine

#ukraine

#training

Antanas Popiera

Startups Project Manager at Sunrise Valley Science

Lucy, Europe's first all-electric airline, featured at Startup Tuesday

#startuptuesday

#sustainableaviation

#RHIA

During Startup Tuesday, on the 29th of November in The Hague, Teun Kraaij - the man behind Europe's first fully electric airline Lucy - shared his inspiring and personal story about his ambition, inspiration and motivation with an audience of fellow entrepreneurs.

Fabienne de Hilster

The Hackathon for Good The Hague #5 announced its winner!

#hackathon

#thehague

#aiforgood

The fifth edition of the Hackathon for Good has a new winner! Teams from all over the world worked for 48 hours straight to tackle today’s biggest challenges related to sustainability, privacy, open government and corruption.

Laurens Slats

Communication lead HFG

Kick-off Sustainable aviation challenges and opportunities a success!

#sustainability

#aviation

#RHIA

#airport

The aviation industry is facing many challenges and opportunities in its journey toward a sustainable future. On Thursday, 20th of October, Transavia, Maeve and Zepp.Solutions shared their latest development and challenges during the Kick-off of the sustainable aviation Challenges & Opportunities Session.

Application

Apply now

Let’s start a long-lasting relationship! Share your story and apply for our current and future opportunities with this single form.

Newsletter

Stay updated

Subscribe for fresh updates on a large variety of our activities: new opportunities, recent success stories, exciting events, and more.