Call for startups & scale-ups in agrifood

Enter your solution in the Top Sector T&U Innovation Prize and win a research budget worth 25,000 euros and participation in a support programme of WorldStartup.

Zoetermeer - Are you an innovative food, tech or agri entrepreneur? A future-maker with a promising idea about how UNMANNED GROWING CONCEPTS in horticulture can be made possible? If this sounds like you, you are an ideal candidate for the Top Sector T&U Innovation Prize! You can register to take part until Tuesday, 1 September 2020.

Are you an innovative food, tech or agri entrepreneur? A future maker with a promising solution of how Unmanned Growing Concepts in horticulture are made possible?

The Dutch Horticulture and Propagation Materials Top Sector (Topsector Tuinbouw & Uitgangsmaterialen, T&U) invites entrepreneurs who want to develop an innovative idea, solution or concept that demonstrably contributes to the further development of unmanned processes in horticulture to compete this prestigious award.

Automation and robotics are becoming increasingly important within the horticultural sector.  By further automating cultivation, harvesting, grading and packaging in the greenhouse, open field, shed and/or vertical farm, horticulture can take giant steps forward towards the realisation of efficient cultivation techniques, labour savings, a continuous business process and a reduction in the use of crop protection agents.  

The Innovation Prize is for entrepreneurs (early stage, start-ups, scale-ups) who integrate innovative technologies into a finished product while contributing to sustainability and/or circularity at the same time. A virtual kick-off is planned on 30 July 2020. During this webinar you will hear more about the Top Sector T&U Innovation Prize and the winner of the 2019 Prize will speak about his experiences. Time will also be reserved for a round of questions.


The winning team will receive a voucher worth 25,000 euros for the further development of their solution or concept and/or the resolution of bottlenecks in collaboration with the TU Delft AgTech Institute, professors and students. In addition, the winner will receive personalised guidance from a T&U innovation broker (20 hours, worth 2,500 euros). Aside from the Jury Prize, an Audience Prize of 1,500 euros plus a 6-month HortiTech Startup Membership with access to the network, knowledge and facilities of World Horti Center and the HortiHeroes innovation platform will also be awarded. Both winners will receive 1,500 euros worth of media exposure via KAS Magazine.

Project support

Selected participants can also make use of project support provided by groups of students from Delft University of Technology (RoboCrops programme) and Wageningen University (Academic Consultancy Training programme) and/or will be given the opportunity to join a condensed Market Readiness training provided by WorldStartup.


The deadline for registration is Tuesday, 1 September 2020 at 5 PM. An expert jury of entrepreneurs and researchers will assess the entries and select the finalists who will be invited to pitch their idea before the jury.

Awards ceremony

The winner will be announced during a conference on 23 October 2020 (which will possibly be held online). Established companies, start-ups and scale-ups in the horticultural industry and beyond will share their knowledge, network and latest innovations during this conference.  Top Sector T&U will organise this conference together with HortiHeroes.

About Impact 2025

Through the IMPACT 2025 programme, the Horticulture and Propagation Materials Top Sector organises a series of activities to collect ideas and involve new parties with a view to translating both new and established research into concrete applications into practice.

Want to know more? Register for the online kick-off on July 30 at 3.30 pm and check the website


More Announcements →
More Announcements →

Join the

Help developing a more sustainable, resilient and inclusive world through impact-driven entrepreneurship. Make sure you get our updates.

Signup for our Newsletter

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.